Rosanna Jeanne Reardon (born June 8, 1985), known professionally as Rosanna Pansino, is an American YouTuber, actress, author, businesswoman, and singer. She is known for hosting her baking series Nerdy Nummies on YouTube (2011–present). She has written two cookbooks and released a baking line based on the show. She has won a Shorty Awards and five Streamy Awards nominations for Nerdy Nummies. She was listed first on Forbes Top Influencers: Food list in 2017.
Early in her career, Pansino appeared in minor television roles and the reality series Scream Queens (2010); she later went on to star in the YouTube Premium series Escape the Night (2018–2019) and host the HBO Max series Baketopia (2021). She independently released her debut single "Perfect Together" in 2015.
Pansino's interest in cooking was inspired by her father and grandmother, and she stated in 2014 that "...baking has always been a hobby of mine. I have always loved being creative with my food and making themed sweets for my friends."
As of November 2022, Pansino's channel has attained over 4.2 billion views and 14 million subscribers, making it the most popular cooking channel on YouTube. She has since received several accolades; in 2013, she won the Shorty Award for Best Foodie, Chef, or Food Lover in Social Media. She has also received five Streamy Award nominations for her work on Nerdy Nummies. In 2018, Pansino officially reached 10 million subscribers on YouTube, so she was given a Diamond Play Button by the company. "ROSANNA PANSINO RECEIVES YOUTUBE'S DIAMOND CREATOR AWARD FOR REACHING 10 MILLION SUBSCRIBERS", Rosanna Pansino, July 31, 2018, retrieved September 19, 2023 According to CNBC and Forbes, Pansino has remained one of the highest-paid YouTubers, reporting her to have made seven figures each year through sponsorships and advertisements. Commenting on her success in an interview with Business Insider in 2014, she stated: "I've never thought about how to make a video go viral. From the very beginning I have always wanted to use YouTube to better myself and share things I enjoy with the world. If others want to join me on that journey I am happy to have them as viewers."
Pansino has collaborated with several other YouTubers, including iJustine, the Merrell Twins, Rebecca Zamolo, and MatPat. She was among other YouTubers who appeared in MrBeast's 2021 "$1,000,000 Influencer Tournament". Pansino has since become critical of MrBeast due to allegations against him related to an unsafe work environment. In October 2024, she criticized the Lunchly kits for containing moldy cheese.
She has been noted for her consistent upload schedule, not having missed a single date since creating her channel. She stated in an interview with Forbes that "I don't want to miss an upload; I'm just not going to do that to my community, they've shown up for me and been so supportive of me, and in exchange I've been there for them—there's always going to be a video waiting for them on Saturday. It's this relationship and bond that I never wanted to break and I'm really proud that I haven't because it has been difficult at times." For the upcoming future, she said that she hoped to "be making baking videos until I'm 90 years old." In 2021, she said in a Forbes interview "that around 60 hours of work go into a typical cooking video," due to the amount of time needed to experiment, assemble, bake, and film.
Pansino is a classically trained singer. She released her debut single, entitled "Perfect Together", in 2015. Produced by Kurt Hugo Schneider, it initially released a standalone release on iTunes, but a music video was released later the same year; , it has over 20 million views. She has continued to post covers of popular songs on her YouTube channel, notably with songs like "Part of Your World" from the Disney movie The Little Mermaid. Such covers, including both "Part of Your World," and "Think of Me" from Phantom of the Opera, have become available to purchase on sites such as Spotify. As an author, in 2015, Pansino wrote and published The Nerdy Nummies Cookbook. The book includes selected recipes previously featured on Nerdy Nummies, along with previously featured recipes have been remastered. The book became a New York Times best seller, and has been listed by BookRiot on a list of "50 Must-Read Books by YouTubers". In 2018, Pansino released another cookbook, entitled Baking All Year Round, which was based on the same concept of her previous cookbook.
Pansino began her business ventures in August 2017, releasing a baking line in collaboration with cooking company Wilton. The set ranges from cooking tools and products intended more for the use of beginners, with the items including measurements and guides on each. It was released to a number of retailers, including Walmart and Michael's. In 2018, she released new items to further extend her line. She began hosting in 2019, making an appearance as a guest judge on Netflix original competitive-baking show Nailed It!. In 2020, she appeared on YouTuber Lauren Riihimaki's show Craftopia. In 2021, Pansino hosted the HBO Max series Baketopia where contestants compete in a Bake off to win up to $10,000; her hosting work on the show has received praise and she has also executive-produced several episodes.
On December 17, 2019, Pansino announced throughout her social media outlets that her father, who appeared in several of her videos, had died as a result of leukemia, which he had been fighting for six years.
Also in 2019, Pansino was admitted to a local hospital after complaining of severe pain and illness. It was later revealed that she had caught a life-threatening bacterial infection, which was treated immediately. In February 2021, she underwent a removal of her , and discussed her reason for choosing to remove her implants a year later in a YouTube video.
Glee | Cheerio Cheerleader | Episode: "Duets" |
Emo Dad | Miss Blissful | Recurring role |
Bizaardvark | Herself | Episode: "Bizaardvark" |
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